Picture: OM.fr
Sporsora awards: L'OM, CMA CGM and Puma honoured
Unveiled at the Med Europe port terminal, this campaign pays tribute to docks workers and the sea, symbols of the openness that characterises Marseille. OM players, CMA CGM employees and local figures come together for a simple ‘football match’ between containers and cranes, in a setting that embodies the spirit of Marseille.

Conceived as a true co-creation between a club, its equipment supplier and its main partner, this activation illustrates the power of a shared narrative: to project Marseille's image throughout France, Europe and the world.

Above all, this distinction rewards a conviction: in Marseille, football is more than just a sport. It is a universal language.
Thank you to PUMA, CMA CGM and SPK for this unique co-creation.
This is OM's second jersey launch to be recognised this season, just a few months after winning the Gold Award at SportBusiness.Club's 2025 Sports Business Grand Prix for its home jersey campaign.

